To choose adidas Performance sports shoes is to perpetuate a legend born of one man’s vision. Adi Dassler made his very first shoes by hand in the confines of his mum’s tiny laundry room and took his brand all around the globe on the feet of the greatest athletes in history. The names speak for themselves: the legendary Olympic track and field athlete Jesse Owens wore adidas shoes in Berlin in 1936, as did the great marathon runner Haile Gebreselassie. And did you know that high jumper Dick Fosbury invented his revolutionary technique with adidas on his feet? Boxers Mohammed Ali and Joe Frazier were proudly kitted out in adidas for the fight of the century, as were Steffi Graf and Ivan Lendl, heroes of the tennis courts. The German football team lifted its three World Cup Trophies following victories on adidas spikes, and more recently Zinedine Zidane, David Beckham and top basketball player Kobe Bryant have all enjoyed incredible success wearing adidas footwear. The confidence of these sportsmen and women in adidas sports shoes speaks volumes about the quality…and the Performance range continues this great sporting tradition. The success story of the brand is punctuated by numerous innovations, such as the invention of the first shoe with built-in computer (the Micro Pacer in 1984). So become part of the legend and pull on a pair of adidas Performance sports shoes yourself!